The African continent is experiencing economic growth and urbanisation, making it crucial for businesses to prioritize data strategies. However, many IT-led strategies fail to deliver a return on investment due to a lack of business-led planning.
The Africa n continent is poised for economic growth , rapid urbanisation and increasing incomes with its population expected to reach about 1,7-billion people by 2030, making it crucial for businesses to fast-track data strategies if they are to remain competitive and benefit from these developments.
A major challenge in achieving these goals is that data and its associated processes have historically been seen as an IT function; while the IT department might have the knowledge and technical expertise to execute data strategies, many fail to deliver a return on investment as the initial process of defining the ‘what’ of the data strategy is not business-led. Often, data strategies that are led by IT departments focus on the ‘how’ – the technologies required for big data, data cataloguing, data governance, data integration, data lakes and metadata management – without an initial and ongoing investment into understanding ‘what’ data is needed for the strategy to be a succes
Africa Economic Growth Urbanisation Data Strategies IT Return On Investment Business-Led Planning
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