HERZOGENAURACH: Adidas said on Wednesday (Mar 8) it was still weighing what to do with its huge inventory of Kanye West's Yeezy products after it ended its partnership with the controversial rapper. Potentially not selling the apparel and shoes linked to West would lead to a revenue loss of 1.2 billion eur
HERZOGENAURACH: Adidas said on Wednesday it was still weighing what to do with its huge inventory of Kanye West's Yeezy products after it ended its partnership with the controversial rapper.
As a result, the group ended production of the highly successful Yeezy line designed together with West. "We need to reduce inventories and lower discounts. We can then start to build a profitable business again in 2024," he said.
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